Dr. Geri Gay is the Kenneth J. Bissett Professor and Chair of Communication at Cornell University and a Stephen H. Weiss Presidential Fellow. She is also a member of the Faculty of Computer and Information Science and the director of the Interaction Design Lab at Cornell University. Her research focuses on social and technical issues in the design of interactive communication technologies. Specifically, she is interested in social navigation, affective computing, social networking, mobile computing, and design theory.
Professor Gay has received funding for her research and design projects from NSF, NASA, the Mellon Foundation, Intel, Google, Microsoft, NIH, the Robert Wood Johnson Foundation, AT&T Foundation, and several private donors. She teaches courses in interactive multimedia design and research, computer-mediated communication, human-computer interaction, and the social design of communication systems.
Recently, she has published in IEEE, International Journal of Human-Computer Interaction, Journal of Computer-Mediated Communication, Journal of Communication, CHI, HICCS, ACM Digital Libraries, SIGIR, JASIST, and CSCW.
Recent courses taught include:
Comm 345 - Human-Computer Interaction Design
Comm 440 - Advanced Human-Computer Interaction Design
Comm 640 - Graduate level Human-Computer Interaction Design
Comm 691 - Seminar – Topics in Communication
Recent grants awarded include:
NSF (Jan. 01, 2010 - Dec. 31, 2011)
VOSS: Awareness in the Initiation and Sustenance of Research-Oriented
Title: Virtual Organizations
This work builds on substantial research in the area of virtual teams and coordination/communication in organizations, and in science and engineering in particular, and aims to improve coordination by using a network-based approach to integrating theories of awareness of who knows what (e.g., transactive memory), with theories of interpersonal awareness and coordination.
Role: Co-Principal Investigator
National Science Foundation (July 1, 2009 - June 30, 2014)
HCC: Large: Design Principals for Info Networks Supporting the Social Production of Knowledge
In this research, we seek to mine digital records of human interaction to gain better understanding of how new ideas spread from peer to peer over social and information networks, how the networks change in the process, and the implications of these dynamics for convergence, polarization, and heterogeneity. We are particularly interested in the dynamics that lead in some cases to convergence; in others to “culture wars” within and between communities; and in still others, to cultural differentiation that sustains a multiplicity of viewpoints.
Role: Co-Principal Investigator
National Institute of Health (July 1, 2009 - June 30, 2014)
Electronically-Mediated Weight Interventions for Pregnant & Postpartum Women
In this research, we will draw on social marketing concepts to identify the target audience's electronic media use patterns, interests, and motivations. We will develop and use electronic social technologies such as mobile devices and cell phones to connect new mothers with peers to provide additional motivation for behavioral change through subtle social influence techniques.
Robert Wood Johnson Foundation (RWJF), Health Games Research (May 1, 2008 - April 30, 2010)
Mindless Eating Challenge: Persuasive Mechanisms in Mobile Health Games
A mobile phone-based game designed to encourage healthier eating habits. The game is built to serve as a platform for studying mechanisms of mobile persuasion in the context of improving health and well-being.
Role: Principal Investigator
Gay, G. (2009). Context-aware mobile computing: Affordances of space, social awareness, and social influence. San Rafael, CA: Morgan & Claypool.
Thom-Santelli, J., Cosley, D. and Gay, G. (2010) What Do You Know? Experts, Novices and Territoriality in Collaborative Systems. In proceedings of CHI 2010.
Gay, G. & Hembrooke, H. (2004). Activity centered design. Cambridge, MA:
Xia, L., Yuan, Y. C., & Gay, G. (2009). Exploring negative group dynamics. To appear in the Management Communication Quarterly.
Cho, H.& Gay, G. (2009). The effects of communication styles on computer-supported collaborative learning. In M. N. Tsianos and P. Germanakos (eds.). Cognitive and Emotional Processes in Web-based Education: Integrating Human Factors and Personalization. Hershey, PA: IGI Global.
Lee, J., Cho, H., & Gay, G. (2009). Visualizing web traffic data using social network analysis. In H. Schneider and L. M. Humber (eds.) Social Networks: Development, Evaluation and Influence. NY: Nova Science Publishers.
Thom-Santelli, J., Cosley, D. and Gay, G. (2009). What's Mine is Mine: Territoriality in Collaborative Authoring. Proceedings of CHI 2009.
Shami, N.S., Ehrlich, K., Gay, G.K., Hancock, J.T. (2009) Making sense of strangers' expertise from signals in digital artifacts. To appear in Proceedings of the ACM Conference on Human Factors in Computing Systems (CHI 2009), ACM Press. (Acceptance rate: 277/1130 ~ 24.5%)
Leshed, G., Perez, D., Hancock, J. H., Cosley, D., Birnholtz, J., Lee, S., McLeod, P. L., and Gay, G. (2009). Visualizing real-time language-based feedback on teamwork behavior in computer-mediated groups. To appear in Proceedings of CHI 2009.
Cosley, D., Baxter, J., Lee, S., Alson, B., Adams, P., Sarabu, C., Nomura, S., Gay, G. (2009). A Tag in the Hand: Supporting Semantic, Social, and Spatial Navigation in Museums. To appear in Proceedings of CHI 2009.
Xia, L., Yuan, Y. C., & Gay, G. (2009). Why don't we like to work with them? Personality, adversarial network and performance in project groups. Management Communication Quarterly.
McComas, K. A., Yang, Z., Gay, G. K., Leonard, J. P., Dannenberg, A. J., & Dillon, H. (2008). Individuals' willingness to talk to doctors about clinical trial enrollment. Journal of Health Communication, Vol. 15, Issue 1.
Stefanone, M., Hancock, J., Gay, G., Davidson, B.D., & Ingraffea, T. (2008). Personality characteristics and media preferences of central actors in emergent social networks. Journal of Group Processes and Intergroup Relations.
Cosley, D., Lewenstein, J., Herman, A., Holloway, J., Baxter, J., Nomura, S., Boehner, K., and Gay, G. (2008). ArtLinks: Fostering Social Awareness and Reflection in Museums. CHI 2008: 403-412.
Stefanone, M. A. and Gay, G. (2008) 'Structural reproduction of social networks in computer-mediated communication forums', Behaviour & Information Technology, 27:2, 97 – 106.
Thom-Santelli, J., Cosley, D. & Gay, G. (2008). It is My Baby: Expressing Territoriality in
Wikipedia. Poster presented at CSCW 2008.
Nomura, S., Birnholtz, J.P., Rieger, O., Leshed, G., Trumbull, D., & Gay, G. (2008). Cutting into collaboration: understanding coordination in distributed and interdisciplinary medical research. CSCW 2008: 427-436
Lorigo, L., Haridasan, M., Brynjarsdóttir, H., Xia, L., Joachims, T., Gay, G., Granka, L. A., Pellacini, F., & Pan, B. (2008). Eye tracking and online search: Lessons learned and challenges ahead. JASIST 59(7): 1041-1052
Wesler, H.T., Cosley, D., Kossinets, G., Lin, A., Dokshin, F., Gay, G., and Smith, M., (2008). Finding Social Roles in Wikipedia. Proc ASA 2008.
Cho, H. C., Gay, G., Davidson, B. D., and Ingraffea, A., (2007). Communication Styles, Social Networks, and Learning Performance in a CSCL. Journal of Computers and Education.
Leshed, G., Hancock, J., Cosley, D., McLeod, P., Gay G. (2007). Feedback for Guiding Reflection on Teamwork Practices. GROUP Proceedings, Conference, Sanibel Island, FL., November.
Pai, S., Kuryloski, P., Yip, H., Yennamandra, S., Wicker, S., Boehner, K., & Gay, G. (2007). Networks of Sensors in Public Spaces: Combining Technology With Art. In the IEEE International Symposium o Ubiquitous Computing and Intelligence (IEEE UCI’07). Niagara Falls, Ontario, Canada.
Leshed, G., Hancock, J., Cosley, D., McLeod, P., Gay G. (2007). Feedback for Guiding Reflection on Teamwork Practices. GROUP 2007, Sanibel Island, FL, to appear.
Joachims, T., Granka, L., Pan, B., Hembrooke, H., Radlinski, F., & Gay, G. (2007). Evaluating the Accuracy of Implicit Feedback from Clicks and Query Reformulations in Web Search. ACM Transactions on Information Systems (TOIS), 25( 2).
Pan, B., Hembrooke, H., Joachims, T., Lorigo, L., Gay, G., and Granka, L. (2007). In Google we trust: Users' decisions on rank, position and relevancy. Journal of Computer-Mediated Communication, special issues on The Social, Political, Economic, and Cultural Dimensions of Search Engines.
Sengers, P., Boehner, K., Mateas, M., Gay, G. (2007). The Disenchantment Affect. Journal of Pervasive and Ubiquitous Computing.
Thom-Santellie, J., Ainslie, A., & Gay, G. (2007). Location, location, location: A study of bluejacking practices. CHI Extended Abstracts 2007: 2693-2698.
Shami, N.S., Yuan, Y.C., Cosley, D., Xia, L., Gay, G. (2007) That’s what Friends are for: Facilitating ‘Who Knows What’ Across Group Boundaries. GROUP 2007, Sanibel Island, FL, to appear.
Cho, H., Gay, G., Davidson, B., & Ingraffea, A. (2007). Social networks, communication styles, and learning performance in a CSCL community. Computers & Education, 49(2), 309-329.
Granka, L., Hembrooke, H., and Gay, G. (2006). Location location location: Viewing patterns on WWW pages. ETRA 2006, 43.
Lorigo, L., Pan, B., Hembrooke, H., Joachims, T., & Gay, G. (2006). How users Google: User, task and sequence patterns. Information Processing and Management.
Pan, B., Gay, G., & Saylor, J. (2006). Learning objects in classrooms. To appear in Alex Koohang & Keith Harman, Eds., Learning Object Applications & Future Directions. Informing Science Institute.
Hembrooke, H., Feusner, M., and Gay, G. (2006). Averaging scan patterns and what they can tell us. ETRA 2006, 41.
Lorigo, L., Pan, B., Hembrooke, H., Joachims, T., Granka, L., and Gay, G. (2006). The influence of task and gender on search and evaluation behavior using Google. Information Processing and Management, 42(4), 1123-1131.
Pan, B., Gay, G., Saylor, J., and Hembrooke, H. (2006). One digital library, two undergraduate classes, and four learning modules: Uses of a digital library in classrooms. Journal of the American Society for Information Science and Technology, 57(10), 1315-1325.
Thom-Santelli, J., Boehner, K., Gay, G., and Hembrooke, H. (2006). Beyond Just the Facts: Transforming the Museum Learning Experience. CHI Extended Abstracts 2006: 1433-1438.
Yuan, Y. C., & Gay, G. (2006). Homophily of network ties, and bonding and bridging social capital in distributed teams. Journal of Computer-Mediated Communication, 11(4), article 9. http://jcmc.indiana.edu/vol11/issue4/yuan.html.
Yuan, Y., Gay, G., and Hembrooke, H. (2006). Focused Activities and the Development of Social Capital in a Distributed Learning Community. Information Society, 22(1), 25-39.
Boehner, K., Sengers, P., Medinskiy, Y., & Gay, G. (2005). Opening the frame of the art museum: technology between art and tool. Digital Arts and Culture.
Boehner, K., Sengers, P., Medynskiy, Y., & Gay, G. (2005). Opening the Frame of the Art Museum: Technology as Art and Tool. Digital Arts and Culture Conference. Copenhagen, Denmark, December 1-3, 123-132.
Boehner, K., Gay, G., & Hembrooke, H. (2005). Designing for a Sense of Place: Imprints of Presence. For the Creating a Sense of Presence in Hybrid Spaces Panel at the 11th International Conference on Human Computer Interaction, July 22-27, Las Vegas, NV, USA.
Thom-Sentelli, J., Toma, C., Boehner, K., & Gay, G. (2005). Beyond just the facts: Museum detective guides. Conference proceedings, Limerick, Ireland 2005.
Boehner, K., Thom-Santelli, J., Zoss, A., Gay, G., Hall, J., and Barrett, T. (2005). Imprints in the Museum: Social Navigation for Participatory Expression. Extended Abstract ICA 2005. New York City, NY. ACM Press.
Boehner, K., Thom-Santelli, J., Zoss, A., Gay, G., Hall, J., and Barrett, T. (2005). Imprints of Place: Creative Expressions of the Museum Experience. Extended Abstract Proceedings of CHI 2005: 1220-1223. Portland, OR. ACM Press.
Boehner, K., Sengers, P., & Gay, G. (2005). Affective presence in museums: Ambient systems for creative expression. Journal of Digital Creativity, 16(2), 79-89.
Cho, H. C., Lee, J-S., Stefanone, M., Gay, G., Davidson, B. D., & Ingraffea, A. I., (2005). Development of Computer-Supported Collaborative Social Networks in an Online Learning Community. Behavior and Information Technology.
Hembrooke, H., Granka, L., Gay, G.K., and Liddy, E. (2005). The Effects of Expertise and Feedback on Search Term Selection and Subsequent Learning. Journal of the American Society for Information Science and Technology, 56(8), 861-872.
Walther, J., Gay, G., and Hancock, J. (2005). How do communication and technology researchers study the Internet. Journal of Communication, 55(3), 632-657.
Boehner, K., Gay, G., and Larkin, C. (2005). Drawing Evaluation into Design for Mobile Computing: A Case Study of the Renwick Gallery’s Handheld Education Project. Journal of Digital Libraries, Special Issue on Digital Museums, 5(3), pp. 219-230.
Cho, H. C., Lee, J. L., Stefanone, M., & Gay, G. (2004). Development of Computer-Supported Collaborative Social Networks in an Online Learning Community. Behavior and Information Technology, 24(6), pp. 435-447.
Joachims, T., Granka, L., Pan, B., Hembrooke, H., & Gay, G. (2004). Accurately interpreting clickthrough data as implicit feedback. Proceedings of SIGIR ’05.
Lee, J. S., Cho, H., and Gay, G. (2004). Applying Network Analysis to the Analysis of Web Traffic. In the Proceedings of Work with Computing Systems (pp. 634-639). Kuala Lumpur: Damai Sciences.
Stefanone, M., Hancock, J., Gay, G., & Ingraffea, T. (2004). Emergent networks, locus of control, and the pursuit of social capital. Proceedings of the 2004 Computer Supported Work Conference, Chicago.
Pan, B., Gay, G., Saylor, J.M., Hembrooke, H. A., Henderson, D. (2004). Usability, learning and subjective experience: User evaluation of K-MODDL in an undergraduate class. In H. Chen, M. Christel, & E. Lim (Ed.), Proceedings of the Fourth ACM/IEEE Joint Conference on Digital Libraries (JCDL ’04) (pp. 188-189). New York: ACM.
Granka, L., Joachims, T., & Gay, G. (2004). Eye-Tracking Analysis of User Behavior in WWW Search. In Proceedings of 28th Annual ACM Conference on Research and Development in Information Retrieval (SIGIR '04), Sheffield, UK.
Pan, B., Hembrooke, H., Gay, G., Granka, G., Feusner, M., and Newman, J. (2004). The determinants of web page viewing behavior: An eye tracking study. In S.N. Spencer (Ed.), Proceedings of Eye Tracking Research & Applications, New York: ACM SIGGRAPH.
Sengers, P., Kaye, J. J., Boehner, K., Fairbank, J., Gay, G., Medynskiy, E., Wyche, S. (2004). Culturally embedded computing. IEEE Pervasive Computing, Special Issue on Art, Design and Entertainment in Pervasive Environments, 3, (1), 14-22.
Gay, G. (2009). Context-Aware Mobile Computing: Affordances of Space, Social Awareness, and Social Influence. San Rafael, CA: Morgan & Claypool Publishers.
Gay, G., and Hembrooke, H. (2004). Activity-Centered Design: An ecological approach to designing smart tools and usable systems. Cambridge, MA: MIT Press.
Cho, H., Gay, G., Davidson, B., & Ingraffea, A. (2007). The effect of communication styles on computer-supported collaborative learning. In C. Mourlas, N. Tsianos, & P. Germanakos (eds.) Cognitive and Emotional Processes in Web-based Education: Integrating Human Factors and Personalization. PA: IGI Global.
Gay, G. (2006). The role of social navigation and context in ubiquitous computing. In P. Messaris & L. Humphreys, (Eds.), Digital Media: Transformations in Human Communication. New York, NY: Peter Lang.